Integrated communication is the orchestration of individual instruments – the result is a more coherent communicative brand presence in terms of content and form. The corporate design builds formal parentheses with colours, shapes, typography, combinations of copy and images and visual presence signals. It is an important part of corporate identity – to which vision, mission, values and customer benefits all contribute. von b. develops visual appearances that accurately match the respective requirements – in an individual design language, as well as a coherent combination of images, copy, colours and shapes. On request, von b. creates a corporate design manual that defines and documents all design guidelines.
• Strategic consultation
• Brand development
• Corporate design and re-design
• CD manuals and style guides